Products

VIVID Movie -Middleware solution of Acrodea-

Fast, Light Video Player Delivers Next-Generation Video Solution for Mobile Terminals of Rich Media Era

VIVID Communicator とは

VIVID Movie is a high-speed, lightweight video codec designed for power-conserving CPUs. Unlike conventional video playing functionality that imposes a heavy load and results in a poor user experience, VIVID Movie can play DVD-quality video on mobile telephone terminals.
The codec is created entirely as software. Implementation is possible without any platform dependence.
Services that previously avoided video because of hardware limitations can now introduce a video player easily with VIVID Movie.*

*Operations confirmed for Symbian, BREW, Linux, and Windows platforms.

Development concept

Fast, Lightweight Video Codec

The development concept for VIVID Movie envisages operability on ARM7 devices in its architecture. The fast, light video codec enables a playback frame rate acceptable for viewing on an ARM7 processor and QVGA LCD environment.
Leveraging this feature, the codec enables simultaneous playing of multiple videos on an ARM9 core, which represents the mainstream CPU today. Before, video meant intensive processing and a poor experience on a mobile terminal. Now, the feature is available for a wide range of applications.

Application to Highly Compatible VIVID UI

Application to Highly Compatible VIVID UI

Compatibility between VIVID Movie and VIVID UI is exceptional.
Existing movie codecs frequently offer a poor user experience with intensive processing and unsatisfactory operation. In a combined VIVID Movie + VIVID UI environment, a high-speed, stress-free menu architecture is possible with video incorporated.
Video enhances an entertainment feel, and permits contextual operations.

Application to Highly Compatible VIVID UI

Video delivered to subscribers’ pockets through tie-ups with other services

Embedding the VIVID Movie encoder on a server can broaden services for PCs to mobile terminals.
The VIVID Movie conversion server encodes existing video content to small VIVID Movie data files, and generates optimal video easily for electronic delivery to mobile terminals.

PAGE TOP

Specifications

Encoder

  • Supports AVI video format (24-bit/32-bit).
  • Compression can designate the final dimensions for the video.
  • Implementation offers “Automatic Movie Best Schemes sequence choice” (AMBS) function.
  • Automatic adjustment of optimum compression rate and picture quality is available with the AMBS function.
  • Dedicated encoder with GUI enables various parameter adjustments.
  • Codec is designed with scalability.
  • Compression core is built with a small-scale function set; custom functions can be added.
  • Encoding is enabled for YUV and RGB formats.
  • Adopts flexible interleaving file format.
  • Custom data can be embedded in files.
  • Motion analytics function implemented for smart motion analysis of variable block sizes.
  • Automatic quality adjustment provides auto bandwidth adjustment function.
  • Compression in 16-pixel block units (no limitation to resolution) Encoder is offered as a library to enable embedding by customer into own production.

Decoder

  • Memory-conserving design
  • Simple decoding system design eliminates complicated arithmetic computation.
  • Battery-conserving design optimizes CPU usage.
  • Offers playback comparable to DVD quality on power-conserving CPUs (Play, Stop, Pause, Forward/Backward Skip, Chapter Skip, etc.).
  • Any audio codec can be embedded, in addition to the built-in ADPCM format.
  • Supports 48kHz stereo.
  • Supports 16-bit (RGB565)/24-bit (RGB888)/32-bit (RGBA8888) buffers.
PAGE TOP

VIVID Movie Record of Implementation

 docomo
905i series, 705i series (some models excluded), 906i series, 706i series (some models excluded)
 au
W56T, W54S, W54SA, W61T, W61SA, W61S, W62T, W63T, W63SA, W63S, W62SH, W62H, W62CA, W64SA, W64T
 SoftBank
923SH
※
VIVID Movie is a jointly developed solution by Acrodea, Inc., and Silicon Studio Corporation.